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Designing Business: Multiple Media, Multiple Disciplines

Designing Business: Multiple Media, Multiple Disciplines
List Price: $60.00
Homebizpc.com Price: $9.69
Your Savings: $ 50.31 ( 84% )
Subject To Change Without Notice
Availability: N/A
Manufacturer: Hayden Books
Average Customer Rating: Average rating of 4.0/5Average rating of 4.0/5Average rating of 4.0/5Average rating of 4.0/5Average rating of 4.0/5

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Binding: Paperback
EAN: 9781568302829
ISBN: 1568302827
Label: Hayden Books
Manufacturer: Hayden Books
Number Of Items: 1
Number Of Pages: 245
Publication Date: 1996-06
Publisher: Hayden Books
Studio: Hayden Books

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Editorial Reviews:

Lavishly illustrated with examples from dozens of Fortune 100 companies, this guide reveals how the right design strategy can give businesses a powerful advantage. Clement Mok, whose consulting clients have included Microsoft and Motorola, offers a new paradigm for design success, one using traditional design tools, such as diagrams and graphics, blended with new computer technologies.


Spotlight customer reviews:

Customer Rating: Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5
Summary: Lucid visual essays on Information Architecture
Comment: "A picture is worth a thousand words."

Discovering Clement Mok's book has been one of the few high points in my past two years' tedious but exciting research on instructional/information design.

Suddenly, many vaguely articulated concepts (about Information Architecture, Identity Design, Information Design, Interactivity Design and so on) by others (including reputable professors and acclaimed authors) became integrated and crystal clear for me while flipping through Mok's book. What many other people had tried to describe using thousands of words, Mok has managed to summarize with one or two pages of elegantly lucid info-graphics!

I salute you, Mr Mok! When is 2nd Edition coming out?


Customer Rating: Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5
Summary: The best review into the Corporate Design for the New Media
Comment: Presenting a great graphic taste and Visual Communication, this extraordinary book offers you a comprehensive analysis over the new Information Design's Tendencies, with a full conceptual and philosophical studies about the managing process of the New Multidisciplinary Media. Even that the book was written a few years ago, the information it offers will be valid for a long time. If you're interested in the develop process of Multimedia Communication, or just have some knowledge about the new tendencies in Information Architecture, this is the book you are looking for.

Customer Rating: Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5Average rating of 5/5
Summary: Buying it for a second time!
Comment: This book is an exhilarating view of where we might be (or are) headed in the far-reaching realms of design.

Mok touches on "traditional" 2-D and 3-D structures, objects, products, print, and information design - as well as the information age equivalents of these - but it is mainly a very graphic exploration of the world inbetween and beyond.

I have recommended this book to corporate identity professionals, architects, and marketers - usually as a tool to help them explore digital opportunities and the future. I even loaned the book to a former colleague - who loaned it to her former colleague. I suppose they both liked it too much to return it to me and here I am six months later buying another copy...


Customer Rating: Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5
Summary: Non-linear design philosophies embodied
Comment: The one thing this book imparts to it's reader that is invaluable and easily overlooked is that there are multiple manners, behaviors, and paths to organizing an interactive piece of work. And that these manners, behaviors, paths can be identified and used in the most proper contexts. This book helped empower me with a language needed to present the best solutions in website development where the listeners (and decision makers) would have had much room for intereptation and misunderstanding. Those sloppy allowances can cost a project weeks, even months with considerable fiscal and opportunistic ramifications.

Customer Rating: Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5Average rating of 4/5
Summary: Clement Mok, the master of informatin design
Comment: I bouhgt this book a year ago and I still read it as one of the best sources of information on the information architecture topic. The best...


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