|
Desktop Publishing & Design for Dummies
|
List Price:
$19.99
Homebizpc.com Price:
$19.50
Your Savings: $ 0.49 ( 2% )
Subject To Change Without Notice
Availability: N/A
Manufacturer: John Wiley & Sons Inc (Computers)
|
Average Customer Rating:  
|
|
Binding: Paperback
Dewey Decimal Number: 686.22544536
EAN: 9781568842349
ISBN: 1568842341
Label: John Wiley & Sons Inc (Computers)
Manufacturer: John Wiley & Sons Inc (Computers)
Number Of Pages: 384
Publication Date: 1995-01-20
Publisher: John Wiley & Sons Inc (Computers)
Studio: John Wiley & Sons Inc (Computers)
|
|
|
|
|
|
Editorial Reviews:
|
|
Everyone appreciates professional-looking documents, whether they're newsletters and brochures or business proposals and presentations. Now, with Desktop Publishing & Design For Dummies, you can discover how to create effective, desktop-published documents yourself -- saving both the time and expense of working with designers, typesetters, and service bureaus. Leading desktop publishing guru and author Roger C. Parker shows you how to Apply basic design principles by using popular desktop publishing and page layout programs such as QuarkXPress and Adobe PageMaker Choose the right computer hardware and software to suit your budget as well as your needs Scan photographs and place them effectively on your pages Select the best typefaces for headlines, subheads, body copy, and captions Use color tastefully Prepare bug-free files for service bureaus and printers Talk the talk: A glossary of over 200 design terms helps you communicate with others to ensure that your job is done on time and within budget Plus, Desktop Publishing & Design For Dummies features a special insert that takes you step by step through the process of creating successful newsletters.
|
|
|
Spotlight customer reviews:
|
Customer Rating: 
Summary: Inspired a career change
Comment: OK, this book is old. I don't read it too often anymore, but have probably read it cover to cover three times, and referred back to it dozens of times. It is good generic information that still applies today. I bought this book back in late 1995. Around the same time I started fooling around with Corel Draw 4 and Serif Page Plus 3/Draw Plus 2. By June of 1996 I was a graphic artist at a weekly newspaper. Two years later I got a job as a signmaker for a few months. I returned to the newspaper business when a good offer came in, and have been doing dtp, design and signmaking freelance on the side ever since. When I bought this book, I didn't know the difference between a serif and san serif font. I was self taught, 100%. Other books that were a big influence "The Gray Book" and a little spiral bound book from DDC "Quick Reference Guide-Graphic Design for Desktop Publishing". Learning programs certainly is valuable, and I've worked with a lot of them. More valuable is the understanding of layout and design. Without this knowledge, knowing a bunch of programs is of little use. This book is good for someone starting out, or someone who thinks they know a lot.
Customer Rating:
Summary: Easily make your documents look professional
Comment: This is a great, easy to understand desktop reference for making ANY document, brochure, newsletter, report, letter, etc. look professional, and for making people want to read them. It tells you what makes publications look better and WHY, and gives examples and ideas. Even using just a few tips from this book can help your documents look better and be easier to read. It explains fonts and how to choose, spacing, using pictures, clip art, and graphics (including scanning and sizing), borders, tables, charts, how to attract reader's attention, and how to use color and save money. The design, page formatting and layout tips also provide detailed instructions for most major word processing and desktop publishing applications, such as Word, Wordperfect, MS Publisher and Pagemaker (Windows and Mac). Although it was written in 1995, the tips and tricks still apply and I find the instructions generally hold up in the upgraded versions of the software applications (i.e., Office 2000)(- but it would still be nice to get a new edition of this book published). It also has a section on how to easily work with your service bureau or print shop, and on creating a corporate identity for your business.I've read this cover to cover and keep it at my desk for quick reference. I think all design and publishing professionals should read this book as I can now do better than most I've worked with! I highly recommend this for anyone who owns their own business - but it even helps with the family Christmas newsletter.
|
|
|
|
|
|
|
|
